Hey, my name is

Mark Burton

ecommerce growth partner

Ecommerce growth, powered by AI and human expertise

Years of experience

15+

Projects done

399

Clients

33

My latest projects

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Web / Multipage Design

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Web / Multipage Design

Thomby Christmas Campaign 2025

Video creation | Social Media Assets | Planning

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Web / Multipage Design

EducatioN & Experience

2010-2012

University of Washington – Seattle

BA in digital arts and design.

2012

UW Study Abroad – Lille, France

ABC Program: Arts & Innovation.

2013

Visual Design Intern – Better Organics

Designed product packaging, online campaigns, etc.

2014

Design Researcher – University of San Diego

Member of directed research group.

2015-2016

UX/Visual Designer – Intuit, San DIego

Designed useful and elegant digital experiences across two different mobile platforms.

2016-2018

Senior UX Designer – Intuit, LA

Designed and launched multi-platform desktop community homepage focused on tax professionals across the country.

2019-2021

UX Designer – IBM, LA

Collaborated with researchers, engineers and product managers throughout design process – from creating research protocols, personas, scenarios, information architecture and wireframes to building user interface prototypes.

2021-present

UX/UI Designer – IBM, Marcq-en-Barul

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My services

View All

01.

Ecommerce Management

AI-powered daily store health checks

Automated alerts for issues (broken links, out-of-stock items, errors)

AI-assisted merchandising & product recommendations

Homepage, banners & collection updates

Content improvements and AI-optimised PDP copy

Customer feedback analysis using sentiment tools

Data dashboards updated using automated reporting

02.

Website Optimisation

AI-assisted UX evaluations (heatmaps, scrollmaps, behavioural pattern analysis)

Rapid CRO hypothesis generation using machine learning

Automated copy variations for testing

Data-driven improvements to product pages, cart & checkout

UX recommendations

Funnel reviews using AI pattern recognition to find drop-off points

03.

Offsite Marketing

AI-assisted audience research & segmentation

AI-enhanced campaign messaging & creative direction

Automated A/B testing for ad copy and visuals

Paid social strategy (Meta, TikTok, Pinterest)

Email & lifecycle flows built using AI copy optimisation

Campaign planning & performance analysis powered by machine-learning insights

Affiliate & influencer strategy with AI-enhanced vetting

Have a great idea?

Let’s talk about
your project

Contact Me